Posts

eTrove Selected for the “Ready to Rocket” List

eTrove Selected for the “Ready to Rocket” List

Vancouver, BC, March 2, 2017 – Ready to Rocket is a unique business recognition list that profiles technology companies with the greatest potential for revenue growth. Each year, based on analysis of trends that will drive growth in the information technology sector, Rocket Builders identifies the top private companies that are best positioned to capitalize on the trends for growth. This selection methodology has been an accurate predictor of growth with “Ready to Rocket” companies exceeding the industry growth rate and “Emerging Rocket” companies most likely to gain investment.

eTrove effortlessly connects health professionals to their patients with a white-labelled mobile app they use to maximize retention, referrals and online reputation for their practices. eTrove is proud to be counted amongst the 2017 members of the Information and Communications Technology (ICT) “Emerging Ready to Rocket” list.

“We identify companies that both information technology buyers and venture capitalists will value. Our analysis of market trends led to our selection of eTrove as an Emerging Rocket ICT company.” said Dave Thomas, Senior Partner, Rocket Builders.

“We’re excited to be recognized by this outstanding organization,” says eTrove CEO, Jeanette Jackson. “Our platform is unique because it combines all key elements of engagement – communications, referral management, social media and loyalty programs – into one solution, and our MVP is launched with existing clients showing a 500-2500% return on investment. Getting the word out with Ready to Rocket means we can help more businesses succeed.”

eTrove is on a rapid growth path that includes onboarding customers and channel partners, completing ongoing product enhancements, and adding great members to the team. The health market is changing, and eTrove makes modern marketing seamless for industries that never had to market before. Serving clients across Canada and the US displays the flexibility of the platform, and its potential is shown through rapid growth in leads and partners in an industry craving innovation in the mobile market.

About eTrove
eTrove is a highly integrated mobile application platform that nurtures relationships by encouraging engagement, loyalty and referrals through mobile devices. Our platform has a proven return on investment of 500 – 1000% for our onboarding businesses. For more information on eTrove’s products, partnership and investment opportunities, please connect with us direct at info@etrove.ca.
https://www.etrove.ca/

About Ready to Rocket
Ready to Rocket is a unique business recognition list that profiles technology companies with the greatest potential for revenue growth. “Ready to Rocket” is a trademark of Rocket Builders, a respected management consulting firm servicing the technology industry.
http://www.readytorocket.com

– 30 –

Contact:

Gwynn Kirk
CMO, eTrove
403.714.1908
gwynn.kirk@etrove.ca
https://www.etrove.ca

This Month in Customer Appreciation and Loyalty Marketing – November 2014

In our latest edition of our loyalty and appreciation series, we bring you some of November’s most talked-about stories:

Extra: Have you seen our other blog series? It’s based on the Kitewheel study: The State of the Customer Journey. Check out the first post in the series ‘Loyalty and Appreciation: Using Mobile to Bridge the Gap’ here.

What other stories in the loyalty industry had you talking this past month? Let us know on Twitter at @eTrove!

Loyalty & Appreciation: Using Mobile to Bridge the Gap

Now more than ever it is important for both consumers and businesses to recognize the status of their relationship.

A recent study by Kitewheel, The State of the Customer Journey, found that 73 per cent of consumers feel that loyalty programs should be a way for brands to show their loyalty to the consumer. The same study found that 66 per cent of marketing executives believe that the same loyalty programs are a way for consumers to show their loyalty to a brand.

So, who should be loyal to whom?

“Businesses must revise their strategy and prove to consumers that loyalty goes both ways,” the report points out. There is currently an area of disconnect between consumers and businesses, with varying levels of expectation.

With the current combination of both digital and traditional platforms, brands are struggling to meet consumer expectation. This environment demands real-time convenience and immediate response, ultimately driving consumer loyalty and retention. Brands must “bridge the gap” between consumer data and experience.

This is where mobile marketing, a mostly untapped potential “bridge”, comes into play. According to the study, 76 per cent of consumers use mobile devices to compare prices and read reviews, but only half of businesses are taking advantage of these numbers by managing mobile apps or text messaging. By integrating timely responses brands can better facilitate the consumer experience.

The end result of all of this? The relationship needs to be a mutually beneficially, two-way street, showing appreciation both ways. Appreciation is, after all, the next step in loyalty. By making programs easy and personal for today’s connected consumers, brands can attract loyal and appreciative customers. “Loyalty is about the individual, not the segment.”

 

Check out part two and part three of this series.

This Month in Customer Appreciation and Loyalty Marketing – October 2014

We’re back again with another look at some of the most talked-about stories in the world of consumer loyalty and appreciation programs from the month of October. Yes – We said appreciation! It’s time to change the conversation and take the next step in loyalty programs.

What other stories in the loyalty industry had you talking this past month? Let us know on Twitter at @eTrove!

This Month in Loyalty – September 2014

We’re back again with another look at some of the most talked-about stories in the world of loyalty programs from the month of September.

What other stories in the loyalty industry had you talking this past month? Let us know on Twitter at @eTrove!

eTrove in the News

Oral Health Office, the magazine that addresses the business and practice management issues facing Canadian dentists, featured eTrove’s launch in their March 2014 issue.

FIRST TWO-WAY LOYALTY PROGRAM FOR COMPANIES LAUNCHED BY VERTICAL MOTION

Vertical Motion, one of the leading development shops for enterprise applications in Canada, announces the release of eTrove, a solution for companies looking to get more out of their customer loyalty programs.

Read the full article in Oral Health Office (flip to page 6).

Thank you Oral Health Office for including eTrove!

This Month in Loyalty – August 2014

What got people talking in August? We bring you the month’s most talked-about stories in the world of loyalty programs.

What other stories in the loyalty industry had you talking this past month? Let us know in the comment section or on Twitter at @eTrove!

eTrove in the News

Vision Monday – the optical industry’s leading news website, covering all things eyecare and vision care related – included eTrove in their ‘App Snaps: Outside the Office’ article. Vision Monday also featured eTrove in their August 21, 2014 edition of the VMail Technology newsletter.

“WEB TECH

Vertical Motion Launches eTrove for Optometrists

Product: eTrove
Top Line: Vertical Motion, a Calgary-based software and mobile development firm, is launching eTrove in beta for optometrists.”

Read the rest of the articles here: Vision Monday’s App Snaps: Outside the Office & VMail Technology August 21, 2014 edition

Thank you Vision Monday for including eTrove!

eTrove in the News

Optometric Management – a leading publication for optometrists interested in growing their practice, improving their standard of care, and achieving financial and professional success – included eTrove in their August 2014 issue.

“Loyalty Program

eTrove, from Vertical Motion, is a new mobile customer loyalty app designed for the optical market…”

Read the rest of the article on Optometric Management’s website or their print magazine.

Thank you Optometric Management for including eTrove!

This Month in Loyalty – July 2014

We’re back again with another look at some of the most talked-about stories in the world of loyalty programs from the month of July.

  • Exciting news for us this month! eTrove was nominated “Best in B2C Innovation” at the 2014 Digital Alberta Awards.
  • Customers join loyalty programs, but often don’t participate. 5 tips for making your program work. (via Customer Experience Insight)
  • Adweek takes a look at how marketers are going digital with loyalty programs to connect with consumers.
  • Brand advocates are more than just loyal customers – they’re ambassadors. How to use them to build loyalty. (via Duct Tape Marketing)
  • How can your business reap the rewards of loyalty marketing? By creating brand advocates, among other things. Check out our blog from earlier this month to learn the other benefits.

What other stories in the loyalty industry had you talking this past month? Let us know on Twitter!