eTrove is the only mobile-enabled rewards and referral program you can customize to your office.
Most offices use some traditional marketing, but mostly rely on word of mouth. So if you’re looking for new ways to help grow your practice, improve patient engagement, and help foster repeat business, consider eTrove! eTrove is the only mobile loyalty and rewards platform you can tailor to your office for real, measurable improvements to referrals, retention, and revenue. In the first quarter of using eTrove, one client experienced:
- Retention – 100% of patients kept the app on their phone
- Profit – More than fifty thousand dollars referral profit in the first quarter, which is
- ROI – over 500% return on investment.
eTrove paid for itself in less than a month.
Mobile-enabled, no more cards, stamps, or tokens – it’s all on patient smartphones.
eTrove is a natural evolution in client appreciation, taking advantage of the omnipresence of smartphones and the boundless flexibility of hand-held applications. No more cards, tokens, or stamps: eTrove sits on your customer’s smartphone; it’s your office-branded, customized app. Use the dynamic administrative portal to build customized appreciation promotions that make sense for you, your staff, your clients, and your business.
Staff love the simple “scan and go” action for granting points to client smartphones along with the ability to handle redemptions and rewards right there at the desk. Everyone shares in the positivity and appreciation of the moment – no delays or disappointment. Administrators and front line staff can even distribute discretionary points to increase customer satisfaction and create moments of appreciation in difficult service situations.
Build a small, locally-sourced inventory of prizes patients will want to earn.
Don’t be constrained by the shackles of a pre-selected prize catalogue. eTrove is completely open-ended. If you want to cross-promote within your local business community, source local businesses for gift cards or products you can add to your small, curated, brand-specific inventory. Or seek out national brands you’ll be proud to offer to your patients, truly motivating them to participate in the program. Popular prizes include:
- Coffee shop gift cards (try your local cafe for great cross-promotion)
- Movie tickets
- Small stuffed animals
- Spa days
- Office-branded merchandise, like logo mugs, shirts, or gear
- Equipment relevant to your practise, like special sonic toothbrushes for dentists, or therapeutic muscle rollers for physiotherapists
Encourage referrals by improving loyalty and making it easy to send referrals through eTrove.
Referrals are the bread and butter of a thriving office. eTrove makes it easy for patients to refer their friends with the click of a button – and get points in compensation when those friends come in for their first appointment. Referrals are easy:
- Send – Clients use the eTrove smartphone app to e-mail a referral code to their friend, the potential new patient.
- Download – The new patient downloads the app, enters the referral code, and instantly gets points!
- First check-in – The new patient books an appointment. When they check in, they automatically get points and so does the friend who referred them.
Even better, through the eTrove administrative web portal, you can track referrals from beginning to end, so you can see who are the top referrers, who they have referred, and have the ability to directly contact incomplete referrals and get them into the office.
Customize prize catalogues that suit your office, for patients or internal staff.
eTrove is flexible, with a robust administrative portal that allows you to customize your rewards program until it fits flawlessly with your office brand. And you aren’t limited to a single program. Make one to motivate and reward your valued patients, and design another to do the same for internal staff. Different prizes and points values for each group mean a unique experience for all your stakeholders.
Design and manage your own promotions and actions patients can perform to earn points.
From the robust administrative portal, you can easily create unique promotions and actions that patients can perform to earn points. The value of actions is up to you – adjust point values and redemption levels to ensure best value to the business and increased activity for your clients. Your team can make the necessary adjustments based on what they know will work for your business. Try promotions like:
- Scavenger hunts – follow clues to find codes to scan throughout the office
- Monthly riddles – choose brand-appropriate brain teasers to motivate patients to engage with you socially.
- Charity drives – grant points for contributing to an office-wide food bank or adopt-a-family initiative.
The possibilities are endless, and it’s easy to make promotions memorable for patients. Your office will receive more honest feedback, testimonials, and referrals when clients feel recognized and appreciated with compensation in points.
Unprecedented visibility and analytics allow you to track referrals and really see your ROI.
The problem with traditional marketing and other rewards programs is that they are a “black box” – it’s hard to know exactly what benefit you’re getting for your money. eTrove is different. Detailed, real-time reporting and analytics make it easy to see every action taken in the application, from first sign up to check in, which prizes are getting the most attention, and which demographics are most active. eTrove makes it easy to answer quetsions like:
- Who’s my top referrer?
- How many referrals did i get this month?
- How many new patients joined this month?
- What rewards motivate my patients?
- What’s my return on investment?
- What are my patient demographics?
“Our app traffic and referrals are growing steadily. It‘s been very well received. eTrove is super friendly and super professional.”
Emma O’Brian, Momentum Health
