This Month in Customer Appreciation and Loyalty – January 2016

What got people talking in January? We bring you the month’s most talked-about stories in the world of customer appreciation, loyalty marketing, and practice management.

• “Millennials can be a tough demographic to attract and retain,” says this article from DentistryIQ. By embracing technology, here are a few ways that you can encourage millennials to pay attention to your practice.
• Many businesses fail to offer a multichannel rewards experience. This article from TotalRetail explains how to shift the focus from measuring loyalty to enhancing customer engagement.
• Mobile and multi-channel loyalty programs are just two of the biggest loyalty trends expected in 2016. Check out this article from Small Biz Daily to see what else to watch for this year.

What other stories in the loyalty industry had you talking this past month? Let us know on Twitter!