eTrove in the News

Vision Monday – the optical industry’s leading news website, covering all things eyecare and vision care related – included eTrove in their ‘App Snaps: Outside the Office’ article. Vision Monday also featured eTrove in their August 21, 2014 edition of the VMail Technology newsletter.


Vertical Motion Launches eTrove for Optometrists

Product: eTrove
Top Line: Vertical Motion, a Calgary-based software and mobile development firm, is launching eTrove in beta for optometrists.”

Read the rest of the articles here: Vision Monday’s App Snaps: Outside the Office & VMail Technology August 21, 2014 edition

Thank you Vision Monday for including eTrove!

eTrove in the News

Optometric Management – a leading publication for optometrists interested in growing their practice, improving their standard of care, and achieving financial and professional success – included eTrove in their August 2014 issue.

“Loyalty Program

eTrove, from Vertical Motion, is a new mobile customer loyalty app designed for the optical market…”

Read the rest of the article on Optometric Management’s website or their print magazine.

Thank you Optometric Management for including eTrove!

This Month in Loyalty – July 2014

We’re back again with another look at some of the most talked-about stories in the world of loyalty programs from the month of July.

  • Exciting news for us this month! eTrove was nominated “Best in B2C Innovation” at the 2014 Digital Alberta Awards.
  • Customers join loyalty programs, but often don’t participate. 5 tips for making your program work. (via Customer Experience Insight)
  • Adweek takes a look at how marketers are going digital with loyalty programs to connect with consumers.
  • Brand advocates are more than just loyal customers – they’re ambassadors. How to use them to build loyalty. (via Duct Tape Marketing)
  • How can your business reap the rewards of loyalty marketing? By creating brand advocates, among other things. Check out our blog from earlier this month to learn the other benefits.

What other stories in the loyalty industry had you talking this past month? Let us know on Twitter!